Collins Applied Business – A2 for AQA Student’s Book

Collins Applied Business – A2 for AQA Student’s Book

Collins Applied Business

This full-colour textbook provides complete coverage of the AQA Applied Business A2 award. Introduction Unit 8: Business Planning Unit 9: Marketing Strategy Unit 10: Promotional Activities Unit 11: The Marketing Environment Unit 12: Managing People Unit 13: Managing Information Unit 14: Managing Change Unit 15: Financial Accounting for Managers Unit 16: Managing Resources Index

KJH|KJ|KJB

650

Tim Chapman, Malcolm Surridge, Stuart Merrills, Gordon McGuire, Neil Buchanan – Collins Educational